California Privacy & Consumer Disclosure
Effective Date: March 28, 2026
At Home Upgrade Source (“Company,” “we,” “us,” or “our”), we respect the privacy rights of California residents and are committed to complying with the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). This notice explains how we collect, use, disclose, and protect personal information of California consumers, and outlines the rights available to eligible California residents.
1. Categories of Personal Information We Collect
We may collect the following categories of personal information from California residents:
Identifiers
Examples: name, email address, phone number, billing address, shipping address, IP address
Commercial Information
Examples: products purchased, order details, transaction history, payment-related details
Internet or Network Activity
Examples: browsing activity, pages viewed, clicks, referring pages, device/browser interactions, cookies, analytics data
Geolocation Data
Examples: approximate location such as city, state, or region based on IP address
Professional or Employment Information
Generally not collected in ordinary consumer transactions
Inferences
Examples: preferences, shopping interests, and product recommendations based on browsing or purchase behavior
2. Sources of Personal Information
We may collect personal information from the following sources:
- Directly from you, such as when you place an order, contact us, subscribe to emails, or submit a request
- Automatically from your device or browser, such as through cookies, analytics tools, pixels, and similar technologies
- From service providers and third parties, such as payment processors, shipping providers, fraud prevention partners, and advertising or analytics platforms
3. Purposes for Collecting Personal Information
We may use personal information for the following business and commercial purposes:
- to process, manage, and fulfill orders;
- to provide customer service and respond to inquiries;
- to send transactional communications, such as order confirmations and shipping updates;
- to send marketing communications where permitted by law or where you have opted in;
- to detect, investigate, and prevent fraud, abuse, or unauthorized transactions;
- to improve our website, services, and customer experience;
- to comply with legal, regulatory, tax, accounting, or reporting obligations.
4. Disclosure of Personal Information
We do not sell personal information in the traditional sense. We may disclose personal information to trusted third parties as necessary to operate our business, including:
- service providers, such as payment processors, shipping carriers, hosting providers, customer support tools, analytics providers, and IT service providers;
- legal or regulatory authorities, when required by law or to protect our legal rights;
- parties involved in a business transaction, such as a merger, acquisition, financing, or sale of assets.
We may also share certain information with advertising or analytics partners for purposes that may be considered “sharing” under California law, depending on how the data is used.
5. Your California Privacy Rights
If you are a California resident, you may have the following rights under applicable law:
Right to Know
You may request information about the categories of personal information we collect, the sources of that information, the purposes for collecting it, and the categories of third parties to whom it is disclosed.
Right to Access
You may request access to the specific pieces of personal information we have collected about you, subject to certain legal exceptions.
Right to Delete
You may request that we delete personal information we collected from you, subject to exceptions permitted by law.
Right to Correct
You may request that we correct inaccurate personal information we maintain about you.
Right to Opt Out of Sale or Sharing
We do not sell personal information for money. If our use of cookies, pixels, or similar technologies is considered “sharing” for cross-context behavioral advertising under California law, California residents may have the right to opt out of that sharing.
Right to Non-Discrimination
We will not discriminate against you for exercising your privacy rights. This means we will not deny you goods or services, charge different prices, or provide a different level of service solely because you exercised your rights.
6. How to Exercise Your Rights
California residents may submit privacy requests by contacting us using the details below:
Email: Support@Homeupgradesource.com
Phone: +1 (805) 251-9209
To protect your privacy, we may need to verify your identity before processing certain requests. We may also authorize an agent to submit a request on your behalf where permitted by law and upon proper verification.
7. Financial Incentives
Home Upgrade Source does not currently offer financial incentive programs, loyalty programs, or other benefits in exchange for the collection, retention, or sale of personal information from California residents.
8. Sale or Sharing of Personal Information
Home Upgrade Source does not sell personal information for monetary consideration.
We may use cookies, pixels, analytics tools, and similar technologies that may be considered “sharing” under California privacy law when used for personalized advertising or cross-context behavioral advertising. If required by law, we will provide California residents with the ability to opt out of such sharing.
9. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this notice, including to fulfill orders, maintain business records, comply with legal obligations, resolve disputes, and enforce our agreements.
In general, order and transaction information may be retained for up to 7 years for accounting, tax, legal, and compliance purposes.
10. Cookies, Tracking, and Advertising Technologies
We use cookies, pixels, and analytics technologies to:
- operate and improve our website;
- remember user preferences;
- understand website traffic and performance;
- detect fraud and protect security;
- support advertising and remarketing efforts.
You may be able to control cookies through your browser settings or other tools made available on our website, where applicable.
11. Security Measures
We use reasonable administrative, technical, and physical safeguards to help protect personal information, including:
- SSL encryption for data transmission;
- secure payment processing through PCI-compliant providers;
- restricted access to personal information;
- monitoring and security measures designed to reduce unauthorized access.
However, no system can guarantee absolute security.
12. Changes to This Notice
We may update this California Privacy & Consumer Disclosure from time to time to reflect changes in legal requirements, our business practices, or operational needs. When we do, we will post the revised version on this page and update the effective date above.
13. Contact Us:
Store Name: Home Upgrade Source
Business Registration Name: HOME UPGRADE SOURCE LLC
Business Address: 304 S. Jones Blvd Las Vegas, NV 89107, United States
Email: Support@Homeupgradesource.com
Phone Number: +1 (805) 251-9209
Customer Support Hours: 9:00 am to 6:00 pm Between Monday to Friday
Timezone: (GMT-05:00) Eastern Standard Time (New York)